G'Day!

I'm Anthony, and I'm excited to learn about your brand, your business, and your Great Big Hairy Goals ahead!

Below, you can see how my expertise in brand development, strategy, and management, as well as marketing and promotion, effective communication, story and content creation, even media and public speaking can assist you and your brand to step into a confident future.

My Story

My fascination with human connections has lead to an enthralling journey exploring the world of how brands, businesses and leaders connect with their audiences, and how varying degrees of success can often be forecast.

As professionals living and working in country Australia, we know how often some of the world's biggest success stories sometimes started in the smallest Aussie towns.

Fortunately, my extensive career in Commercial Radio that commenced in 2001 brought me into direct interaction with not only some of the biggest and best performing media entities and identities in Australia, but also many of the often illustrious brands that Australians hold dear, whether that be international, national or local brands.

My interest in people continues to drive my education, whether it be through the latest social media trends or in individual and team management, allowing me to take an all-encompassing perspective of how brand identity and strategy can not only have positive impacts on your business, but across the business or organisation.

My media expertise also proved invaluable as I chose to transition into Primary Health Media and Communications at the start of 2020.

Yes, my first role in health, and it commenced 5 days following the first positive reports of COVID-19 being detected in Australia.

So, I cannot claim to be Nostradamus, but I do know how my media and communications background, and my general interest in and care for people, enabled me to lead successful and industry-leading brand, news, marketing and information strategies during the worst health crisis to come to Australia in a century.

Now, I'd like to bring my expertise and experience to you, and help you and your brand join the list of names recognised and trusted as the leader in your industry.

My Expertise